PRESS

BEARPAW TAKES A MAJOR STEP TOWARD A BIG EUROPEAN EXPANSION


Citrus Heights, CA (April 11, 2017) — BEARPAW, a leader in fashion footwear for men, women and children, has taken a big step towards expanding their presence in the European market.


“Within a year, we have been immensely successful in expanding our presence in North America through highly visible partnerships with Neverwet by Rust-Oleum, Quagga Accessories and the launch of apparel and outerwear. We also have made substantial additions to our domestic executive finance and marketing teams and increased brand awareness through TV commercials and magazine advertisements. Based on the strong foundation that we have built here so far, now is the right time to further expand our efforts to creating a sturdy base in Europe,” says John Pierce, President of BEARPAW.

Moving forward on building the company’s presence with existing partners across Scandinavia, Baltics, and throughout Central and Eastern Europe, new partners from various companies are being put into place to service markets of Western Europe for the Fall 2017 season. “Our BEARPAW team has created a great stable of quality, comfortable, and stylish products and with new representatives in place, we look forward to bringing these products to more European consumers,” says Kevin McDonald, BEARPAW’s Vice President of International Sales. Over the last 15 years, BEARPAW has introduced an extensive line of footwear, apparel and outerwear and is now available throughout the United States and will be in over 45 countries throughout the world.

ABOUT BEARPAW:

Tom Romeo founded the BEARPAW brand in 2001 with the intention of redefining casual footwear by creating comfortable, stylish and fashion forward footwear. BEARPAW has carved out a niche area by providing customers with comfort and sensibility to set itself apart. From slippers to boots to casual footwear, only the finest materials are used to produce BEARPAW Footwear. By using the highest standards of craftsmanship BEARPAW can deliver the most stylish footwear while ensuring complete comfort. BEARPAW is available at Macy’s, Famous Footwear and DSW.